~Part One~
I had noticed the dust and rubble surrounding Cornell’s Jewelers for several months so it came as quite a surprise when the Cornells called me to discuss their project. They informed me that their store fixture designer had provided them with a lighting plan but they weren’t convinced it would remedy their current lighting problems or fulfill their future lighting goals. They also expressed their hesitancy to invest in a 2nd lighting plan, but were aware of the importance of good lighting and that it was a critical component in the success of a jewelry store. We scheduled a time to meet after they returned from their vacation. I used these next few weeks to research all the latest trends in retail lighting so that I would be fully prepared for this meeting; as they say “nothing ventured, nothing gained”.

subscribe to blog
follow on twitter





